BAI launch Sectoral Learning and Development Policy

The Broadcasting Authority of Ireland (BAI) today, 4th April 2012, launched the BAI Sectoral Learning and Development Policy.

This important document sets out a framework by which the BAI can engage with the broadcasting sector to help identify and address its various learning and development needs.

The Policy, which has been developed in consultation with key stakeholders within the broadcasting sector, focuses on the requirement for continual improvement and provides a mechanism for support (financially and otherwise) to broadcasters and industry networks within the sector.

In particular, the Policy has sought to capture the focus of Sectoral Learning and Development in five overarching strategic themes which stem from the BAI’s legislative and strategic obligations.  The Policy’s strategic themes are: (i) Working in Partnership, (ii) Strategic Planning, (iii) Measurement and Evaluation, (iv) Funding and Other Supports’ and, (v) Building Capacity for the Broadcasting Sector.  These themes are integral to Sectoral Learning and Development and will shape the broadcasting industry in 2012 and beyond.

Speaking at the launch, Michael O’Keeffe Chief Executive of the BAI said “This is a very welcome development for the broadcasting sector. The Policy was developed through an in-depth consultation process with industry networks who currently receive support from the Authority, and other key stakeholders, to ascertain their views and perspectives of learning and development within the broadcasting sector. This approach proved to be successful.  We are confident that the Policy will be a benefit to all who work in the industry.”


A copy of the Policy in English is available here:

A copy of the Policy in Irish is available here:


Seven BAI funded projects commence production

The Broadcasting Authority of Ireland (BAI) has recently signed contracts with a number of producers that have been awarded production funding to make TV or Radio programmes through the BAI’s Broadcasting Funding Scheme – Sound & Vision II.

The Broadcasting Funding Scheme was established to provide funding in support of high quality programmes on Irish culture, heritage and experience, and programmes to improve adult literacy.

The Broadcasting Act, 2009 also extended the scheme to offer funding towards programmes dealing with the themes of media literacy and global affairs and increased the percentage level of funding for the Scheme via the television licence fee to 7%.

Dublin based Tile Films Limited has received funding of €250,000 towards the production of ‘72 Uair Cinniúnach’ (‘72 Hours that Changed the Rising’). Set in 1916, this feature length documentary drama focuses on the battle for Dublin’s Mount Street bridge and King Street during the Easter Rising. The project, written and directed by Keith Farrell, is based on firsthand accounts from both sides of the battles. Stephen Rooke is the Executive Producer, while Dave Farrell is Producer of this 90 minute feature, which will be broadcast on TG4 around Easter of next year.

Elsewhere, West Dublin Access Radio received funding of €6,500 to make ‘Ballyfermot Rocks’. The station will broadcast live from the West Dublin Community Family Festival being held in August. The programme will feature a live concert starring local, unsigned bands.

New Decade TV & Film Limited is another Dublin based production company, which has been awarded funding for their six-part series, ‘The Science Squad’.The series, which received €60,000 from BAI, will see New Decade’s Ciaran O’Connor and Nuala Cunningham visit universities and corporations around the country where there is a focus on interesting science projects – from web technologies, to agriculture, to communications technology. When complete the series will be broadcast on RTÉ.

‘Once Upon a Time in a Kingdom’ is a 21-part radio series to be broadcast on Radio Kerry, looking back over the stations 21 years on air. Events include Bill Clinton’s visit to Ballybunion and of course Kerry’s numerous All Ireland wins. The series is presented by Audrey Galvin and Radio Kerry received €19,700 from the BAI to support the project.

The local radio station for Carlow and Kilkenny, KCLR, received funding of €17,000 to produce a 10 part series entitled‘Full Circle – The Irish Songwriter’. Hosted by Philip Donnelly, the series will focus on the lives and work of a number of Irish singers and songwriters. These will include the likes of: Mundy, Eleanor McEvoy, Declan O’Rourke and frontman of the Republic of Loose, Mick Pyro.

Rockfinch Limited received funding from the BAI of €20,000 towards the production of a six part documentary series entitles ‘Women of Note’. The series throws the spotlight on forgotten and neglected Irish women composers from the 19th and 20th centuries. A range of music genres will be covered, from trad to classical. Much of this often unheard music will be performed by pianists David Brophy and Anthony Byrne, and metro sopranos Elizabeth Pink and Collette Mc Gahon. The series will be broadcast on Lyric FM from September 2012.

Finally, Igloo Productions Limited received funding of €180,000 for the animated series, ‘BB agus Bella’. This 10 x 5min series programmes is based on the first ever Irish speaking teddy Babogbaby and is aimed at introducing pre-schoolers to Irish through numbers, colours and shapes. Adrian Devane, who hails from Galway is the Executive Producer on the project, which is directed by Kealan O’Rourke. The series will be broadcast on TG4.

Further funding, as part of the BAI’s Broadcasting Funding Scheme – Sound & Vision II will be rolled out throughout the year.


BAI launches Public Consultation on the Draft Broadcasting Services Strategy

The Broadcasting Authority Ireland (BAI) has published the ‘Draft BAI Broadcasting Services Strategy’ for public consultation.

This draft Strategy outlines the Authority’s proposed approach to the licensing of broadcasting services that are additional to those currently provided by RTÉ and TG4. It also presents the BAI’s vision regarding the optimum mix of broadcasting services and identifies a number of factors that may facilitate and constrain the achievement of that vision. The Strategy will inform the BAI’s approach to the development of a licensing plan.

The purpose of this consultation is to provide interested parties with the opportunity to comment on the draft Strategy. Feedback is being sought on the Authority’s proposed vision regarding the optimum mix of broadcasting services and a range of other relevant matters including licensing, ownership and control, the regulation of services, the cost of making applications for commercial sound broadcasting services, the requirement for 20% News and Current Affairs content on radio services and a review of other regulatory policies and practices.

The document is now open to public consultation until 23rd September which will include the hosting of a one-day targeted industry stakeholder event on 15th September. The outcomes of the public consultation will be considered by the Authority and a finalised Strategy document published thereafter.

Speaking about the launch of the document, Bob Collins, Chairperson of the BAI said: “The Broadcasting Services Strategy is one of the key means by which the Authority fulfils its key statutory objective of endeavouring to ensure that the number and categories of broadcasting services in the State will best serve the needs of the people of the island of Ireland, bearing in mind their languages and traditions and their religious, ethical and cultural diversity. This period of public consultation will allow interested parties to submit their views which will assist the Authority to make informed decisions on the final Strategy.

A Copy of the Consultation Document is available here. Further information is available on Submissions are welcome until 5pm on Friday 23rd September 2011.